Whether it is in newspapers, magazines, television, radio or on the Internet, communication is crucial and mandatory for the reputation and notoriety of the institutions.

In Media Consulting we have a team of professionals with a vast experience in journalism who work in some of the main editorial offices in the country.  

We identify and process the information, devising the best way to present it to the journalists so as to turn it into news.

We produce and work contents adapting them to the consumer’s various touchpoints with the brand/company, whether in magazines, blogs, newspapers or social networks..

We also count on an efficient news monitoring tool aimed at learning how they affect the organization, public opinion or the consumers. Through these analyses, the companies can also learn what their competitors are doing, identify new market opportunities and assess the consumers’ reactions.

Communication Consulting
- Strategic advice and planning

- Definition of communication strategies with the Media and with other targets

Media Relation
- Managing media relations

- Production of texts in journalistic code

- Drafting of press kits

- Interviews and reports agenda
- Organizing meetings with the Media

- Press Tours

Institutional Communication
- Corporate and Brand Identity
- Social Marketing
- Media relations

- Institutional and protocol relations

- Position Papers definition and drafting
- Strategic communication management with the different audiences
- Brand and Product communication

- Event launching
- Preparation of Press Kits

- Rebranding communication
- Product Placement

- Guerrilla Marketing
- Drafting Internal Communication Plans 
 
Crisis Management and Communication
- Potential scenario analysis
- Crisis Management Office Identification
- Drafting of Key Messages
- Drafting of Crisis Manual

- Media Training and Spokesperson Training